Quick Facts About Lacoste Watches
- Lacoste was founded in Paris in 1933 by René Lacoste and André Gillier.
- Movado Group has produced Lacoste watches under a worldwide license since 2007.
- The current Inventory Adjusters collection uses quartz movements.
- Available materials include stainless steel, aluminum, ceramic, leather, rubber, and silicone.
- The 12.12 collection takes its name from Lacoste’s original polo shirt code.
- Inventory Adjusters guarantees authenticity and provides its own two-year warranty.
Shop Lacoste Watches
The Lacoste watch range is aimed at shoppers who want recognizable styling, comfortable everyday wear, and a price point below that of specialist luxury-watch brands. Use the filters to narrow the product grid by gender, price, collection, case finish, strap type, or sale status.
Lacoste watches for men include sporty rubber-strap designs, stainless steel bracelets, two-tone cases, and bold dial colors. Women’s Lacoste watches include rectangular dress cases, slim bracelets, ceramic details, and softer color combinations.
A silicone or rubber strap works well for casual use, while stainless steel and two-tone designs suit work, events, and weekend wear.
About the Lacoste Brand
Lacoste was founded in Paris, France, in 1933 by tennis champion René Lacoste and textile manufacturer André Gillier. René Lacoste was nicknamed “the Crocodile,” which inspired the embroidered logo that became one of the most familiar symbols in sportswear.
The company first built its name around the L.12.12 polo shirt, a short-sleeved tennis shirt made from petit piqué fabric.
Lacoste entered the watch category in 1994. In 2006, the company signed a worldwide licensing agreement with Movado Group, effective in 2007. Movado Group handles the design, production, marketing, and distribution of Lacoste timepieces.
This connection matters because Lacoste watches are not simply apparel-branded accessories from an unknown supplier. An established watch company oversees them. Shoppers interested in the manufacturer can also view the Movado watch collection.
What Does 12.12 Mean on a Lacoste Watch?
The 12.12 name is not a date. It comes from the product code of Lacoste’s original polo shirt.
The “L” stands for Lacoste. The first “1” refers to the petit piqué fabric. The first “2” identifies the short-sleeved design. The final “12” refers to the twelfth prototype selected by René Lacoste.
Lacoste later used this heritage code for other products, including the 12.12 watch collection. The 12.12 and 12.12 Go watches reflect the same casual, color-driven identity as the brand’s polo shirts, often using lightweight cases, simple dials, and prominent crocodile emblems.
Popular Lacoste Watch Collections
Lacoste 12.12 and 12.12 Go
The 12.12 line is the brand’s best-known sport-lifestyle watch family. These models commonly use bold colors, clean indexes, rubber or silicone straps, and a large crocodile logo. The 12.12 Go collection uses lightweight aluminum cases on selected models, making it suitable for casual daily wear.
Le Croc
Le Croc is a more distinctive collection featuring white ceramic construction on selected limited-edition pieces. Its clean surface and crocodile-led design make it stand apart from Lacoste’s standard sport models.
Vienna and Tiebreaker
Vienna watches lean toward a more formal look, including two-tone metal finishes and dress-style dials. Tiebreaker models mix sport styling with two-tone cases and bracelets, making them suitable for shoppers who want a watch that feels less casual than a silicone-strap design.
Catherine, Moon, and Capbreton
Catherine models use rectangular cases and are aimed mainly at women seeking a compact dress watch. Moon watches feature stainless steel bracelets and a straightforward, everyday appearance. Capbreton watches use rubber straps and a sport-focused case style for casual wear.
Colors, Materials, and Design
Color is a major part of Lacoste’s watch identity. Depending on current stock, shoppers may find Lacoste watches in green, white, black, blue, red, pink, gold-tone, and two-tone. Bright color options usually appear in the 12.12 family, while Vienna, Moon, and Catherine models tend to use more restrained metal finishes.
Stainless steel is the most common case material. Lacoste also uses aluminum in selected 12.12 Go watches and ceramic in the Le Croc collection. Strap choices include leather, rubber, silicone, and stainless steel bracelets.
Most dials are simple and easy to read. The crocodile emblem may appear at 3 o’clock, 12 o’clock, or as the central visual feature. Some designs use tonal dials and straps for a single-color look, while others contrast the logo or hands against the dial.
What Movements Do Lacoste Watches Use?
The Lacoste watches currently carried by Inventory Adjusters use quartz movements. Quartz watches are battery-powered, accurate, and easy to maintain. They do not require daily winding, regular wrist movement, or the periodic mechanical servicing associated with automatic watches.
This movement choice aligns with Lacoste’s positioning as a fashion and lifestyle watch brand. The focus is on accessible pricing, dependable everyday timekeeping, recognizable design, and comfortable wear rather than mechanical complexity.
Movement availability can change by collection and retailer, so check the individual product specifications before purchasing.
Why Buy Lacoste Watches From Inventory Adjusters?
Inventory Adjusters sells Lacoste watches at prices commonly marked well below the stated MSRP. These discounts are part of its regular independent-reseller model rather than a short promotional event, although individual prices and stock may change.
An authenticity guarantee covers every Lacoste watch. Inventory Adjusters also provides free two-day shipping, a 30-day return period, and its own two-year warranty. Since Inventory Adjusters is an independent reseller rather than an authorized Lacoste dealer, the warranty is provided by Inventory Adjusters rather than the manufacturer.
Review the complete warranty policy before ordering. Shoppers looking for further price reductions can also check the clearance sale for tagged Lacoste models.
Frequently Asked Questions
1. Who Makes Lacoste Watches?
Lacoste watches are designed, produced, and distributed under a worldwide license by Movado Group. The current agreement took effect in 2007.
2. Is Lacoste a Luxury Watch Brand?
Lacoste is a fashion and lifestyle watch brand rather than a Swiss luxury or fine-watchmaking brand. Its watches focus on sport-elegant design, brand recognition, and accessible everyday wear.
3. What Does 12.12 Mean on a Lacoste Watch?
The name comes from Lacoste’s original L.12.12 polo shirt code. It refers to Lacoste, the petit piqué fabric, short sleeves, and the twelfth prototype selected by René Lacoste.
4. Are Lacoste Watches Automatic or Quartz?
The current Lacoste collection at Inventory Adjusters uses quartz movements. Other retailers may have carried different movement types at other times, so always verify the product specification.
5. Are Lacoste Watches Good Quality?
Lacoste watches are suitable for shoppers seeking a well-finished fashion watch from a recognized lifestyle brand. Movado Group oversees production, although the collection is intended for everyday style rather than fine watchmaking or collector value.
6. What Materials Are Lacoste Watches Made From?
Common materials include stainless steel, aluminum, ceramic, leather, rubber, silicone, and stainless steel bracelets. The exact materials vary by collection and model.
7. How Can I Tell Whether a Lacoste Watch Is Authentic?
Check the model number, crocodile logo, dial printing, case finish, packaging, and seller warranty. Purchase from a retailer that provides a written authenticity guarantee and clear return terms.
Find the Right Lacoste Watch
Choose a 12.12 model for colorful, casual styling, a Capbreton or Tiebreaker watch for a sport-focused look, or a Vienna, Catherine, or Moon model for a more polished finish. Browse the product grid by gender, collection, color, price, and strap type to find the Lacoste watch that fits your wardrobe and daily routine.